MiNI TRAINING👩🏫
Create your opt-in page with Mailerlite
Module 2: Creating the opt-in page
- Estimated duration: 1 hour
Now that your account has been organized, it’s time to delve into the more captivating aspect for some and the less stimulating component for others: crafting your personal opt-in landing page.
Module 2 Objectives:
- Familiarize yourself with Mailerlite's page builder
- Create your opt-in landing page
1. Create your first landing page
From Nav Menu go to: Sites and select “Create Site”
Type in a title for your opt-in page, select landing page as the type of page, click save and continue.
You will be prompted to choose a subscriber group. That step is important, especially If you have different segments and lead magnets.
You will be prompted to select a template or create a landing page from scratch. If you decide to go the template way, I will see you in module 3, where we will talk about automations. But If you stay with me, you will learn how to create the landing pages that you have seen in the first page of this course.
2. Let’s explore Mailerlite’s Page Builder
In this video, I will walk you through mailerlite’s page builder and how to modify the existing template.
Remember that things like text, font style, colors and images can always be replaced to suit your branding.
📝Important things to remember:
- When you want to link between sections, remember to put an “anchor” and then link back to it through the buttons or navigation menus
- Update the thank you page – inform your clients what’s the next step. Are they going to receive the lead magnet by mail, will you be asking for a double-opt-in so that they need to confirm that they agree to receive your newsletter?
3. Let’s explore Mailerlite’s Page Builder
In this video, I will walk you through mailerlite’s page builder and how to modify the existing template.
Remember that things like text, font style, colors and images can always be replaced to suit your branding.
📝Important things to remember:
- When you want to link between sections, remember to put an “anchor” and then link back to it through the buttons or navigation menus
- Update the thank you page – inform your clients what’s the next step. Are they going to receive the lead magnet by mail, will you be asking for a double-opt-in so that they need to confirm that they agree to receive your newsletter?
4. Bonus: Copy my Sample Opt-In page
As a bonus to this training, I have created a Bonus section on how to create the exact same page as I did. You can access Bonus training HERE.
Additional Resources 📚
To boost deliverability, it’s recommended to do an extra step that ensures an authenticated email domain aligns with the domain found in the ‘From’ header address, which represents the sender’s identity. – Tutorial here.